If you're an NFL fan and a Netflix subscriber, this Christmas is going to feel like hitting the jackpot. For the first time ever, Netflix will stream NFL games on Christmas Day, marking a bold step into live sports for the streaming giant. Let’s break down everything you need to know about this exciting development.
What to Expect on Christmas Day
Netflix’s groundbreaking NFL Christmas Gameday kicks off with a two-hour pregame show at 11 a.m. The action starts with Pittsburgh hosting Kansas City, followed by Baltimore taking on Houston. These games promise high-stakes excitement as all four teams have playoff aspirations.
How Can You Watch?
Good news for Netflix’s massive global audience: the games will be available to the platform’s 282.3 million subscribers in over 190 countries. Here’s what you need to know:
Languages: The games will be streamed in five languages: English, French, Spanish, Portuguese, and German.
Local TV Broadcasts: Fans in Kansas City, Pittsburgh, Baltimore, and Houston can also catch the action on their local CBS affiliates. This aligns with NFL’s policy to ensure games are available on over-the-air stations in competing markets.
Mobile Access: Subscribers to NFL+ in the U.S. can watch the games on their mobile devices.
Why Is the NFL Teaming Up with Netflix?
In a word: money. The NFL will pocket a cool $150 million from Netflix for streaming NFL games on Christmas Day this season. This partnership is part of a larger trend of the NFL embracing streaming platforms, with Amazon Prime hosting Thursday night games and YouTube TV taking over the “Sunday Ticket” package last year.
Christmas Day Football: Why Wednesday?
You might be wondering: Isn’t Wednesday an unusual day for football? Sure, but when Christmas delivers blockbuster ratings, the NFL can’t resist. Last year’s Christmas Day games averaged a staggering 28.68 million viewers. The afternoon showdown between the Las Vegas Raiders and Kansas City Chiefs alone attracted 29.48 million viewers. Those numbers are too good to pass up.
The Stakes Are High for the Teams
All four teams playing on Christmas Day have already secured playoff spots, but their seeding is still up for grabs:
Kansas City Chiefs (14-1): A win clinches the top seed, granting them a first-round bye and home-field advantage.
Pittsburgh Steelers (10-5): Tied with the Ravens, Pittsburgh holds the tiebreaker due to a better conference record.
Baltimore Ravens (10-5): They’re eyeing the AFC North title but need a strong finish.
Houston Texans (9-6): Locked in as the fourth seed after winning the AFC South.
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Will Netflix Handle the Streaming Demand?
After the chaotic Jake Paul-Mike Tyson fight in November, Netflix has worked hard to iron out its streaming kinks. During that event, the platform hit a peak of 65 million concurrent streams, causing outages for some users. With stress tests completed and ISPs on alert, Netflix is confident it can handle the anticipated demand for the NFL games on Christmas Day.
Expected Viewership Numbers
Could the Christmas Day games reach the same level of viewership as the Tyson fight? It’s possible, but not likely. The highest audience for an NFL-exclusive streamed game was 23 million for last year’s AFC wild-card matchup on Peacock. Still, Netflix’s global reach could break new ground.
When Will Streaming Peaks Occur?
Expect viewership to surge around kickoff times and mid-game breaks. A significant spike is likely at 5:45 p.m. EST, coinciding with halftime of the Ravens-Texans game and a much-anticipated performance by Beyoncé.
Star-Studded Christmas Day
What’s Christmas without some celebrity sparkle? Mariah Carey will kick off the day with her iconic performance of “All I Want for Christmas Is You.” And while there’s no confirmation, fans are wondering if Taylor Swift will make a surprise appearance in Pittsburgh to support her boyfriend, Chiefs star Travis Kelce.
Future of NFL on Netflix
This year’s games are just the beginning. Netflix is set to host at least one Christmas Day game in 2025 and 2026. Meanwhile, Amazon Prime Video will take over the night game when Christmas falls on a Thursday next year.
Netflix’s Bigger Play in Sports
The NFL partnership isn’t Netflix’s only foray into sports. Starting January 6, the streaming giant will become the home for World Wrestling Entertainment’s “Monday Night Raw.” They’ve also secured U.S. rights for the 2027 and 2031 FIFA Women’s World Cup. Clearly, Netflix is serious about expanding its sports lineup.
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Conclusion
Netflix’s debut as a host for NFL games on Christmas Day is a game-changer in the world of streaming. By combining high-stakes football with star-studded performances and global accessibility, this partnership is poised to redefine how fans experience the NFL. Whether you’re tuning in for the action on the field, the halftime show, or just to be part of history, this Christmas Day promises to be unforgettable.
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